WE HELP THE BEAUTY INDUSTRY SHOW UP ONLINE MORE EFFECTIVELY.

The place for the beauty community to find mentorship, education, connection and opportunity.

Beauty Creators

We offer custom services for creators ready to kick things into high gear on their content creation journey. Join our community for free or step into the next phase and invest in yourself with one of our paid offers.

Use our expert tips and 10+ years of experience in brand marketing and the creator economy to show up online more effectively (and tbh, get paid 💰). 

Profile Audit

Book this audit and receive an audio recording describing immediate changes, tips, tricks, resources and personalized advice about your social profile. We look at your profile through the lens of an agency or brand and focus on 3 key areas: Profile Bio look & feel, Content Style and Content Substance. BOOK

1:1 Session

If you are feeling stagnant in your growth and you're having trouble showing up effectively online, this 1:1 Session was meant for you. LEARN MORE

Mentorship

This invite-only opportunity is reserved for creators ready to take the reins of their business and drive forward into the next step of their creator career. Work with Sonia 1:1 Daily and get her undivided attention each month as she helps inspire you,

APPLY NOW

lipservice Premium

Coming soon. 👀

Get the 411

Insider info for the beauty industry obsessed

Join my newsletter for updates, actionable tips, and expert opinions on what’s happening in the modern beauty marketing space.

Beauty Brands

lipservice is a modern marketing agency for cutting-edge beauty and wellness brands. With over a decade of experience, we’re putting our expertise into the hands of the world’s most innovative brands.

From early IG to the TikTok FYP, we pride ourselves on understanding beauty consumers from Gen Alpha to Gen X.

Social Media

We run Instagram & TikTok platforms for some of your favorite brands in the beauty industry. Our approach is soup-to-nuts including strategy, content creation, real-time trend shifts and community management. MORE INFO

Influencer Marketing

After a decade of working with influencers, we help brands navigate this rapidly changing industry from Nano talent to Million+ follower Creators. Our holistic approach includes gifting, affiliate and pay-to-play strategies. LEARN MORE

Field Team Social Training

Your field team and sales reps are some of the most knowledgeable people on the squad. Activate and empower them through social media training and strategize how to incorporate their daily activity into your brand social channels.

LET’S CHAT

Content Day

Press Day, Pop-Up Event or Tradeshow in the works? Don’t let these milestones come & go without proper social-first content creation. Meet with us to build a thoughtful strategy to help build your content library. MEET NOW

Listen Up

The official soundtrack to your hot girl walk.

lipservice the podcast with Sonia Elyss is available:

SPOTIFY

APPLE POD

Beauty Besties

Looking for a group of Content Creator Besties? Feeling lonely on your journey and ready to learn from others dealing with the same trials and tribulations you are?

LIPSERVICE WORLD IS FOR YOU!

JOIN NOW

Contact Us for Special Projects, Press or Podcast Inquiries.

Get social